{"product_id":"b0796wvlld","title":"Japan: A Guide to Traditions, Customs and Etiquette: Kata as the Key to Understanding the Japanese","description":"\u003cp\u003eA unique look at a unique culture. If you're trying to figure the Japanese out, this book provides another important piece of the puzzle. —Terrie Lloyd, Founder \u0026amp; Publisher, Jap@n Inc.; CEO LINC Media, Tokyo\u003c\/p\u003e\n\n\u003cp\u003eIn  Japan: A Guide to Traditions, Customs and Etiquette  veteran Japanologist Boye Lafayette De Mente unlocks the mysteries of Kata—the cultural forms that shape and define Japanese etiquette, character, and world view to this day.\u003c\/p\u003e\n\n\u003cp\u003eThese forms are responsible for creating the unique traits and talents which distinguish the Japanese people. Kata governs virtually all interactions in Japan and remains the key to understanding Japanese customs, business etiquette, and daily communication.\u003c\/p\u003e\n\n\u003cp\u003eDe Mente's 70 essays include:\u003cbr\u003e\nThe Art of Bowing The Importance of the Apology The Compulsion for Quality Exchanging Name Cards The Dangers of Speaking English The Ritual of Tea\u003cbr\u003e\nIn these short, clear essays, De Mente unravels the complexities of Japanese culture by exploring the origin, nature, use, and influence of Kata in Japanese life. By delving into Japanese history and the collective Japanese psyche, readers will experience the modern expressions of this ancient culture and specific way of thinking.\u003c\/p\u003e","brand":"ANT","offers":[{"title":"Ebook","offer_id":67975675314212,"sku":"YSL64104","price":5.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0805\/2614\/7620\/files\/81z2Fl3RVkL._SY1500.jpg?v=1793607827","url":"https:\/\/booktavero.com\/products\/b0796wvlld","provider":"BookTavero","version":"1.0","type":"link"}